i.
$2,000
Business Plan
A full investor-ready business plan, structured chapter by chapter — thesis, market, model, team, and projections. The foundational document every other engagement references.
Business Strategy Firm · Est. United States
Architecting American
startups.
John Bennett & Co. structures founders for the U.S. market — from company formation to financial reporting, brand to expansion. One firm, end-to-end.
A firm built for the structural work behind every great startup.
We are a business strategy firm focused on a single discipline: structuring startups in the United States. Our work is the technical scaffolding most founders never see — the documents, the entity, the numbers, the market thesis.
We work with operators who are planning their first venture and with companies already in motion. Each engagement is shaped around the founder's stage — never templated, always specific.
i. Structure
Form the company
Entity formation, EIN, brand identity, and the operating documents that make a company legible to investors, partners, and the IRS.
ii. Strategy
Define the thesis
Business plans, market research, and a strategic portfolio that gives the company a defensible position before the first dollar is spent.
iii. Scale
Build to expand
Expansion plans, recruitment frameworks, and the financial reporting infrastructure that lets a young company operate like a mature one.
A complete operating stack.
Eight engagements that cover the full structural work of a U.S. startup. Engage one service, or combine them into a single end-to-end build.
ii.
$1,000
Market Research & Strategic Portfolio Definition
Primary and secondary research on the target market paired with the strategic product portfolio that positions the company against incumbents.
iii.
$2,000
Expansion Plan
A staged operational and commercial expansion plan — new markets, new channels, new product lines — with the capital and headcount required at each step.
iv.
$1,000
Financial Reports
Three-statement financial reports — P&L, balance sheet, and cash flow — structured for U.S. accounting standards and ready for investor and lender review.
v.
$500
Recruitment Plan
Organizational design, role definitions, compensation bands, and a phased hiring roadmap aligned to the company's revenue and product milestones.
vi.
$500
Brandbook
Verbal and visual identity — positioning, tone of voice, logo system, typography, and color — captured in a single brandbook the team can build from.
vii.
$1,000
Website
A founder-grade marketing website — copy, design, and build — that translates the brand and business plan into a credible first impression for the U.S. market.
viii.
$500
Company Formation & EIN
Entity formation in the right U.S. state, EIN registration, registered agent setup, and the operating documents that make the company immediately bankable.